North America autonomous vehicle market is expected to grow by 22.2% annually in the forecast period and reach $167.06 billion by 2030 driven by the advancing automated transportation technology, rising government initiatives for autonomous vehicles, and growing adoption of driverless cars.
Highlighted with 74 tables and 75 figures, this 159-page report “North America Autonomous Vehicle (AV) Market 2020-2030 by Offering, Automation Level (Level 1 - Level 5), Vehicle Type, Power, ADAS Feature, Ownership, and Country: Trend Outlook and Growth Opportunity” is based on a comprehensive research of the entire North America autonomous vehicle market and all its sub-segments through extensively detailed classifications. Profound analysis and assessment are generated from premium primary and secondary information sources with inputs derived from industry professionals across the value chain. In this report 2019 is the base year for market analysis, with estimates and forecast covering 2020-2030. (Please Note: Year 2020 is not appropriate for research base due to the outbreak of COVID-19.)
In-depth qualitative analyses include identification and investigation of the following aspects:
•	Market Structure 
•	Growth Drivers 
•	Restraints and Challenges
•	Emerging Product Trends & Market Opportunities
•	Porter’s Fiver Forces
The trend and outlook of North America market is forecast in optimistic, balanced, and conservative view. The balanced (most likely) projection is used to quantify North America autonomous vehicle market in every aspect of the classification from perspectives of Offering, Automation Level, Vehicle Type, Power, ADAS Feature, Ownership, and Country. 
Based on offering, the North America market is segmented into the following sub-markets with annual revenue for 2019-2030 included in each section. 
•	Hardware
•	Software
•	Service
Based on automation level, the North America market is segmented into the following sub-markets with annual revenue ($ mn), average selling price (USD/unit), and shipment (thousand units) for 2019-2030 included in each section. 
•	Level 1 (Driver Assistance)
•	Level 2 (Partial Automation)
•	Level 3 (Conditional Automation)
•	Level 4 (High Automation)
•	Level 5 (Full Automation)
Based on Vehicle Type, the North America market is segmented into the following sub-markets with annual revenue ($ mn) and shipment (thousand units) for 2019-2030. 
•	Passenger Vehicles
o	Car/Robo-taxi
o	Van/Shuttle
•	Commercial Vehicles
o	Self-driving Trucks
o	Self-driving Buses
Based on power, the North America market is segmented into the following sub-markets with annual revenue ($ mn) and shipment (thousand units) for 2019-2030 included in each section. 
•	Electric Cell
•	Fuel Cell
•	Hybrid
Based on ADAS Feature, the North America ADAS System market is segmented into the following sub-markets with annual revenue ($ mn) for 2019-2030 included in each section. 
•	Lane Assist (LA)
•	Crash Warning System (CWS)
•	Blind Spot Detection (BSD)
•	Adaptive Cruise Control (ACC)
•	Smart Park Assist (SPA)
•	Cross Traffic Alert (CTA)
•	Automatic Emergency Braking (AEB)
•	Traffic Jam Assist (TJA)
•	Intelligent Park Assist (IPA)
Based on Vehicle Ownership, the North America market is segmented into the following sub-markets with annual revenue ($ mn) and shipment (thousand units) for 2019-2030 included in each section. 
•	Private Vehicles
•	Shared Vehicles
Geographically, the following national/local markets are fully investigated:
•	U.S.
•	Canada
For each key country, market analysis and revenue/unit shipment data are available for 2019-2030. The breakdown of major national markets by Automation Level, Vehicle Type, Power, and Ownership over the study years (2019-2030) are also included.
The report also covers current competitive scenario and the predicted trend; and profiles key vendors including market leaders and important emerging players.
Specifically, potential risks associated with investing in North America autonomous vehicle market are assayed quantitatively and qualitatively through GMD’s Risk Assessment System. According to the risk analysis and evaluation, Critical Success Factors (CSFs) are generated as a guidance to help investors & stockholders identify emerging opportunities, manage and minimize the risks, develop appropriate business models, and make wise strategies and decisions.
Key Players (this may not be a complete list and extra companies can be added upon request): 
AUDI AG	
Baidu	
BMW Group	
Daimler AG	
Delphi	
FCA Italy S.p.A.	
Ford Motor Company	
General Motors	
MAN SE	
Nissan Motor Co., Ltd	
Tesla, Inc.	
Toyota Motor Corporation	
Volkswagen AG	
Volvo Group	
Waymo LLC	
Zoox Inc.	
 (Please Note: The report will be updated before delivery to make sure that the latest historical year is the base year and the forecast covers at least 5 years over the base year.)                                
                             
                            
                                1  Introduction	8
1.1  Industry  Definition  and  Research  Scope	8
1.1.1  Industry  Definition	8
1.1.2  Research  Scope	9
1.2  Research  Methodology	12
1.2.1  Overview  of  Market  Research  Methodology	12
1.2.2  Market  Assumption	13
1.2.3  Secondary  Data	13
1.2.4  Primary  Data	13
1.2.5  Data  Filtration  and  Model  Design	14
1.2.6  Market  Size/Share  Estimation	15
1.2.7  Research  Limitations	16
1.3  Executive  Summary	17
2  Market  Overview  and  Dynamics	20
2.1  Market  Size  and  Forecast	20
2.1.1  Impact  of  COVID-19  on  World  Economy	22
2.1.2  Impact  of  COVID-19  on  the  Market	25
2.2  Major  Growth  Drivers	27
2.3  Market  Restraints  and  Challenges	30
2.4  Emerging  Opportunities  and  Market  Trends	33
2.5  Porter’s  Fiver  Forces  Analysis	36
3  Segmentation  of  North  America  Market  by  Offering	40
3.1  Market  Overview  by  Offering	40
3.2  Hardware	42
3.3  Software	44
3.4  Service	45
4  Segmentation  of  North  America  Market  by  Automation  Level	46
4.1  Market  Overview  by  Automation  Level	46
4.2  Level  1  (Driver  Assistance)	53
4.3  Level  2  (Partial  Automation)	55
4.4  Level  3  (Conditional  Automation)	57
4.5  Level  4  (High  Automation)	59
4.6  Level  5  (Full  Automation)	61
5  Segmentation  of  North  America  Market  by  Vehicle  Type	63
5.1  Market  Overview  by  Vehicle  Type	63
5.2  Passenger  Vehicles	66
5.3  Commercial  Vehicles	68
6  Segmentation  of  North  America  Market  by  Power	70
6.1  Market  Overview  by  Power	70
6.2  Electric  Cell	73
6.3  Fuel  Cell	75
6.4  Hybrid	77
7  Segmentation  of  North  America  ADAS  Market  by  ADAS  Feature	79
7.1  Market  Overview  by  ADAS  Feature	79
7.2  Lane  Assist  (LA)	81
7.3  Crash  Warning  System  (CWS)	82
7.4  Blind  Spot  Detection  (BSD)	83
7.5  Adaptive  Cruise  Control  (ACC)	84
7.6  Smart  Park  Assist  (SPA)	85
7.7  Cross  Traffic  Alert  (CTA)	86
7.8  Automatic  Emergency  Braking  (AEB)	87
7.9  Traffic  Jam  Assist  (TJA)	88
7.10  Intelligent  Park  Assist  (IPA)	89
8  Segmentation  of  North  America  Market  by  Ownership	90
8.1  Market  Overview  by  Ownership	90
8.2  Private  Vehicles	93
8.3  Shared  Vehicles	95
9  North  America  Market  2020-2030  by  Country	97
9.1  Overview  of  North  America  Market	97
9.2  U.S.  Market	100
9.3  Canadian  Market	104
10  Competitive  Landscape	107
10.1  Overview  of  Key  Vendors	107
10.2  New  Product  Launch,  Partnership,  Investment,  and  M&A	111
10.3  Company  Profiles	112
AUDI  AG	112
Baidu	114
BMW  Group	117
Daimler  AG	123
Delphi	125
FCA  Italy  S.p.A.	126
Ford  Motor  Company	128
General  Motors	131
MAN  SE	133
Nissan  Motor  Co.,  Ltd	135
Tesla,  Inc.	137
Toyota  Motor  Corporation	140
Volkswagen  AG	144
Volvo  Group	147
Waymo  LLC	149
Zoox  Inc.	151
11  Investing  in  North  America  Market:  Risk  Assessment  and  Management	153
11.1  Risk  Evaluation  of  North  America  Market	153
11.2  Critical  Success  Factors  (CSFs)	156
Related  Reports  and  Products	159
                            
                            
List of Tables:
Table 1.  Snapshot of North America Autonomous Vehicle Market in Balanced Perspective, 2020-2030	18
Table 2. Growth Rate of World GDP, 2020-2022	23
Table 3.  Main Product Trends and Market Opportunities in North America Autonomous Vehicle Market	33
Table 4. North America Autonomous Vehicle Market by Offering, 2019-2030, $ mn	40
Table 5. Classification of Vehicles by Automation Level	47
Table 6. North America Autonomous Vehicle Market by Automation Level, 2019-2030, thousand units	50
Table 7. North America Autonomous Vehicle Market by Automation Level, 2019-2030, $ mn	51
Table 8. North America Autonomous Vehicle Market by Vehicle Type, 2019-2030, thousand units	63
Table 9. North America Autonomous Vehicle Market by Vehicle Type, 2019-2030, $ mn	64
Table 10. North America Autonomous Vehicle Market: Passenger Vehicles by Type, 2019-2030, $ mn	67
Table 11. North America Autonomous Vehicle Market: Commercial Vehicles by Type, 2019-2030, $ mn	69
Table 12. North America Autonomous Vehicle Market by Power, 2019-2030, thousand units	70
Table 13. North America Autonomous Vehicle Market by Power, 2019-2030, $ mn	71
Table 14. North America ADAS Market by ADAS Feature, 2019-2030, $ mn	79
Table 15. North America Autonomous Vehicle Market by Ownership, 2019-2030, thousand units	90
Table 16. North America Autonomous Vehicle Market by Ownership, 2019-2030, $ mn	91
Table 17. North America Autonomous Vehicle Market by Country, 2019-2030, $ mn	98
Table 18. U.S. Autonomous Vehicle Market by Automation Level, 2019-2030, $ mn	102
Table 19. U.S. Autonomous Vehicle Market by Vehicle Type, 2019-2030, $ mn	102
Table 20. U.S. Autonomous Vehicle Market by Power, 2019-2030, $ mn	102
Table 21. U.S. Autonomous Vehicle Market by Ownership, 2019-2030, $ mn	102
Table 22. Canada Autonomous Vehicle Market by Automation Level, 2019-2030, $ mn	106
Table 23. Canada Autonomous Vehicle Market by Vehicle Type, 2019-2030, $ mn	106
Table 24. Canada Autonomous Vehicle Market by Power, 2019-2030, $ mn	106
Table 25. Canada Autonomous Vehicle Market by Ownership, 2019-2030, $ mn	106
Table 26. Breakdown of North America Market by Key Vendor, 2020, %	109
Table 27. AUDI AG: Company Snapshot	112
Table 28. AUDI AG: Product Portfolio	113
Table 29. Baidu: Company Snapshot	114
Table 30. Baidu: Business Segmentation	115
Table 31. Baidu: Product Portfolio	115
Table 32. Baidu: Revenue, 2018-2020, $ bn	115
Table 33. Bayerische Motoren Werke (BMW) AG: Company Snapshot	117
Table 34. Bayerische Motoren Werke (BMW) AG: Brands and Models	118
Table 35. Bayerische Motoren Werke (BMW) AG: Annual Production by Vehicle 2005-2019	119
Table 36. Bayerische Motoren Werke (BMW) AG: Annual Sales by Vehicle 2005-2019	119
Table 37. Bayerische Motoren Werke (BMW) AG: Product Portfolio	120
Table 38. Bayerische Motoren Werke (BMW) AG: Revenue, 2017-2019, $ bn	120
Table 39. Bayerische Motoren Werke (BMW) AG: % of Revenue by Region, 2018	121
Table 40. Daimler AG: Company Snapshot	123
Table 41. Delphi Technologies: Company Snapshot	125
Table 42. FCA Italy S.p.A.: Company Snapshot	126
Table 43. FCA Italy S.p.A.: Product Portfolio	127
Table 44. Ford Motor Company: Company Snapshot	128
Table 45. Ford Motor Company: Brands and Models	128
Table 46. Ford Motor Company: Product Portfolio	129
Table 47. Ford Motor Company: Revenue, 2017-2019, $ bn	129
Table 48. Ford Motor Company: Revenue by Business Segment, 2019, % of Revenue	129
Table 49. Ford Motor Company: Revenue by Region, 2019, % of Revenue	130
Table 50. Ford Motor Company: Recent Developments	130
Table 51. General Motors: Company Snapshot	131
Table 52. MAN SE: Company Snapshot	133
Table 53. Nissan Motor Co. Ltd.: Company Snapshot	135
Table 54. Nissan Motor Co. Ltd.: Revenue, 2018-2020, $ bn	136
Table 55. Tesla Inc.: Company Snapshot	137
Table 56. Tesla Inc.: Business Segments	138
Table 57. Tesla Inc.: Revenue, 2018-2020, $ bn	138
Table 58. Toyota Motor Corporation: Company Snapshot	140
Table 59. Toyota Motor Corporation: Business Segmentation	140
Table 60. Toyota Motor Corporation: Product Portfolio	141
Table 61. Toyota Motor Corporation: Revenue, 2018-2020, $ bn	142
Table 62. Toyota Motor Company: Revenue by Region, 2020, % of Revenue	142
Table 63. Volkswagen AG: Company Snapshot	144
Table 64. Volkswagen AG: Brands and Models	144
Table 65. Volkswagen AG: Product Portfolio	144
Table 66. Volkswagen AG: Revenue, 2017-2019, $ bn	145
Table 67. Volkswagen AG: Revenue by Region, 2018, % of Revenue	145
Table 68. Volkswagen AG: Recent Developments	145
Table 69. Volvo Group: Company Snapshot	147
Table 70. Waymo LLC: Company Snapshot	149
Table 71. Waymo LLC: Product Portfolio of Autonomous Vehicle Vision and Navigation System	150
Table 72. Zoox Inc.: Company Snapshot	151
Table 73.  Risk Evaluation for Investing in North America Market, 2020-2030	154
Table 74. Critical Success Factors and Key Takeaways	157