Augmented reality in retail refers to a technology that enables integration of digital information with the users environment in real time through devices such as smartphone or tablet.
In 2018, the global Augmented Reality in Retail market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2019-2025.
This report focuses on the global Augmented Reality in Retail status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Augmented Reality in Retail development in United States, Europe and China.
The key players covered in this study
Atracsys
Augmented Pixels
Blippar
COSY
liateR
Google
Holition
Infinity AR
NavVis
Quytech
Market segment by Type, the product can be split into
Hardware
Software
Market segment by Application, split into
Department Store
Supermarket
Specialty Stores
Malls
Others
Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America
The study objectives of this report are:
To analyze global Augmented Reality in Retail status, future forecast, growth opportunity, key market and key players.
To present the Augmented Reality in Retail development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.
In this study, the years considered to estimate the market size of Augmented Reality in Retail are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025
For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.
Table of Contents
1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered
1.4 Market Analysis by Type
1.4.1 Global Augmented Reality in Retail Market Size Growth Rate by Type (2014-2025)
1.4.2 Hardware
1.4.3 Software
1.5 Market by Application
1.5.1 Global Augmented Reality in Retail Market Share by Application (2014-2025)
1.5.2 Department Store
1.5.3 Supermarket
1.5.4 Specialty Stores
1.5.5 Malls
1.5.6 Others
1.6 Study Objectives
1.7 Years Considered
2 Global Growth Trends
2.1 Augmented Reality in Retail Market Size
2.2 Augmented Reality in Retail Growth Trends by Regions
2.2.1 Augmented Reality in Retail Market Size by Regions (2014-2025)
2.2.2 Augmented Reality in Retail Market Share by Regions (2014-2019)
2.3 Industry Trends
2.3.1 Market Top Trends
2.3.2 Market Drivers
2.3.3 Market Opportunities
3 Market Share by Key Players
3.1 Augmented Reality in Retail Market Size by Manufacturers
3.1.1 Global Augmented Reality in Retail Revenue by Manufacturers (2014-2019)
3.1.2 Global Augmented Reality in Retail Revenue Market Share by Manufacturers (2014-2019)
3.1.3 Global Augmented Reality in Retail Market Concentration Ratio (CR5 and HHI)
3.2 Augmented Reality in Retail Key Players Head office and Area Served
3.3 Key Players Augmented Reality in Retail Product/Solution/Service
3.4 Date of Enter into Augmented Reality in Retail Market
3.5 Mergers & Acquisitions, Expansion Plans
4 Breakdown Data by Type and Application
4.1 Global Augmented Reality in Retail Market Size by Type (2014-2019)
4.2 Global Augmented Reality in Retail Market Size by Application (2014-2019)
5 United States
5.1 United States Augmented Reality in Retail Market Size (2014-2019)
5.2 Augmented Reality in Retail Key Players in United States
5.3 United States Augmented Reality in Retail Market Size by Type
5.4 United States Augmented Reality in Retail Market Size by Application
6 Europe
6.1 Europe Augmented Reality in Retail Market Size (2014-2019)
6.2 Augmented Reality in Retail Key Players in Europe
6.3 Europe Augmented Reality in Retail Market Size by Type
6.4 Europe Augmented Reality in Retail Market Size by Application
7 China
7.1 China Augmented Reality in Retail Market Size (2014-2019)
7.2 Augmented Reality in Retail Key Players in China
7.3 China Augmented Reality in Retail Market Size by Type
7.4 China Augmented Reality in Retail Market Size by Application
8 Japan
8.1 Japan Augmented Reality in Retail Market Size (2014-2019)
8.2 Augmented Reality in Retail Key Players in Japan
8.3 Japan Augmented Reality in Retail Market Size by Type
8.4 Japan Augmented Reality in Retail Market Size by Application
9 Southeast Asia
9.1 Southeast Asia Augmented Reality in Retail Market Size (2014-2019)
9.2 Augmented Reality in Retail Key Players in Southeast Asia
9.3 Southeast Asia Augmented Reality in Retail Market Size by Type
9.4 Southeast Asia Augmented Reality in Retail Market Size by Application
10 India
10.1 India Augmented Reality in Retail Market Size (2014-2019)
10.2 Augmented Reality in Retail Key Players in India
10.3 India Augmented Reality in Retail Market Size by Type
10.4 India Augmented Reality in Retail Market Size by Application
11 Central & South America
11.1 Central & South America Augmented Reality in Retail Market Size (2014-2019)
11.2 Augmented Reality in Retail Key Players in Central & South America
11.3 Central & South America Augmented Reality in Retail Market Size by Type
11.4 Central & South America Augmented Reality in Retail Market Size by Application
12 International Players Profiles
12.1 Atracsys
12.1.1 Atracsys Company Details
12.1.2 Company Description and Business Overview
12.1.3 Augmented Reality in Retail Introduction
12.1.4 Atracsys Revenue in Augmented Reality in Retail Business (2014-2019)
12.1.5 Atracsys Recent Development
12.2 Augmented Pixels
12.2.1 Augmented Pixels Company Details
12.2.2 Company Description and Business Overview
12.2.3 Augmented Reality in Retail Introduction
12.2.4 Augmented Pixels Revenue in Augmented Reality in Retail Business (2014-2019)
12.2.5 Augmented Pixels Recent Development
12.3 Blippar
12.3.1 Blippar Company Details
12.3.2 Company Description and Business Overview
12.3.3 Augmented Reality in Retail Introduction
12.3.4 Blippar Revenue in Augmented Reality in Retail Business (2014-2019)
12.3.5 Blippar Recent Development
12.4 COSY
12.4.1 COSY Company Details
12.4.2 Company Description and Business Overview
12.4.3 Augmented Reality in Retail Introduction
12.4.4 COSY Revenue in Augmented Reality in Retail Business (2014-2019)
12.4.5 COSY Recent Development
12.5 liateR
12.5.1 liateR Company Details
12.5.2 Company Description and Business Overview
12.5.3 Augmented Reality in Retail Introduction
12.5.4 liateR Revenue in Augmented Reality in Retail Business (2014-2019)
12.5.5 liateR Recent Development
12.6 Google
12.6.1 Google Company Details
12.6.2 Company Description and Business Overview
12.6.3 Augmented Reality in Retail Introduction
12.6.4 Google Revenue in Augmented Reality in Retail Business (2014-2019)
12.6.5 Google Recent Development
12.7 Holition
12.7.1 Holition Company Details
12.7.2 Company Description and Business Overview
12.7.3 Augmented Reality in Retail Introduction
12.7.4 Holition Revenue in Augmented Reality in Retail Business (2014-2019)
12.7.5 Holition Recent Development
12.8 Infinity AR
12.8.1 Infinity AR Company Details
12.8.2 Company Description and Business Overview
12.8.3 Augmented Reality in Retail Introduction
12.8.4 Infinity AR Revenue in Augmented Reality in Retail Business (2014-2019)
12.8.5 Infinity AR Recent Development
12.9 NavVis
12.9.1 NavVis Company Details
12.9.2 Company Description and Business Overview
12.9.3 Augmented Reality in Retail Introduction
12.9.4 NavVis Revenue in Augmented Reality in Retail Business (2014-2019)
12.9.5 NavVis Recent Development
12.10 Quytech
12.10.1 Quytech Company Details
12.10.2 Company Description and Business Overview
12.10.3 Augmented Reality in Retail Introduction
12.10.4 Quytech Revenue in Augmented Reality in Retail Business (2014-2019)
12.10.5 Quytech Recent Development
13 Market Forecast 2019-2025
13.1 Market Size Forecast by Regions
13.2 United States
13.3 Europe
13.4 China
13.5 Japan
13.6 Southeast Asia
13.7 India
13.8 Central & South America
13.9 Market Size Forecast by Product (2019-2025)
13.10 Market Size Forecast by Application (2019-2025)
14 Analyst's Viewpoints/Conclusions
15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.1.1 Research Programs/Design
15.1.1.2 Market Size Estimation
12.1.1.3 Market Breakdown and Data Triangulation
15.1.2 Data Source
15.1.2.1 Secondary Sources
15.1.2.2 Primary Sources
15.2 Disclaimer
15.3 Author Details
SDMR employs a three way data triangulation approach to arrive at market estimates. We use primary research, secondary research and data triangulation by top down and bottom up approach
Secondary Research:
Our research methodology involves in-depth desk research using various secondary sources. Data is gathered from association/government publications/databases, company websites, press releases, annual reports/presentations/sec filings, technical papers, journals, research papers, magazines, conferences, tradeshows, and blogs.
Key Data Points through secondary research-
Macro-economic data points
Import Export data
Identification of major market trends across various applications
Primary understanding of the industry for both the regions
Competitors analysis for the production capacities, key production sites, competitive landscape
Key customers
Production Capacity
Pricing Scenario
Cost Margin Analysis
Key Data Points through primary research-
Major factors driving the market and its end application markets
Comparative analysis and customer analysis
Regional presence
Collaborations or tie-ups
Annual Production, and sales
Profit Margins
Average Selling Price
Data Triangulation:
Data triangulation is done using top down and bottom approaches. However, to develop accurate market sizing estimations, both the methodologies are used to accurately arrive at the market size. Insert Image